FUSE ODG
Music Artwork · Motion Graphics · Product Design · Creative Campaigns
A collection of creative work produced for British-Ghanaian music artist Fuse ODG, spanning album and single artwork, motion graphics, lyric videos, book cover design, product artwork, Nana Dolls and festival campaigns. The work showcases a multidisciplinary approach to design across music, entertainment, publishing and consumer products.
PROJECT OVERVIEW
/ The Project
A personal CGI study created to demonstrate detailed hard-surface modelling and photorealistic product visualisation. The GoPro Hero11 was recreated with close attention to proportion, form and product details.
/ The Process
The camera was modelled in Cinema 4D using product references, with particular attention given to the lens assembly, displays, buttons, housing and smaller surface details. Materials, lighting and reflections were then developed to achieve a realistic product finish.
/ Focus
3D Modelling · Materials · Lighting · Look Development · Product Rendering
/ Final Outcome
The final imagery brings together detailed modelling, material development and controlled studio lighting to create a polished, photorealistic product visual. The result demonstrates both the technical construction of the model and the attention to detail required for high-end CGI product imagery.